15 July 2008

the ability to think in a different way


I've just heard this line while seeing a film and I
think that this is what a designer have to have in order
to create new things, to get further limits and trends.
because as soon as trends become recognized and
everybody follows them, they are on their way out, 
they have become old.

in order to be capable to create things that last longer, you need to
put your self outside the boundaries and work crossover disciplines,
because the design principles are the same independent on 
what you are designing.

the greatest thing you can create is the one that can be
perceived as timeless and therefore always contemporary.

(photo: kalle åkesson, 1994. a ceramic bowl with printed
pattern: botvid & fredés)

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